Vance Packard American Social Criticism

Download or read book Vance Packard & American Social Criticism written by Daniel Horowitz and published by Univ of North Carolina Press. This book was released on 1994 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: Traces the influence of Packard's early life on his works on social criticism and notes his viewpoints in the context of a writer lacking academic affiliation

Download or read book The Hidden Persuaders written by Vance Packard and published by Ig Publishing. This book was released on 2007 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A discussion of how modern advertising attempts to control our thoughts and desires in order to make us buy the products it produces. Exploring the use of consumer motivational research and other psychological techniques, including subliminal tactics, this book shows how advertisers secretly manipulate mass desire for consumer goods and products. In addition, Packard also discusses advertising in politics, predicting the way image and personality rapidly came to overshadow real issues in the televised age.

Download or read book Vance Packard & American Social Criticism written by Daniel Horowitz and published by . This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Status Seekers written by Vance Packard and published by . This book was released on 1959 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Vance Packard and American Social Criticism written by Daniel Horowitz and published by Univ of North Carolina Press. This book was released on 2000-11-09 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: Vance Packard's bestselling books--Hidden Persuaders (1957), Status Seekers (1959), and Waste Makers (1960)--taught the generation that came of age in the late 1950s and early 1960s about the dangers posed by advertising, social climbing, and planned obsolescence. Like Betty Friedan and William H. Whyte, Jr., Packard (1914- ) was a journalist who played an important role in the nation's transition from the largely complacent 1950s to the tumultuous 1960s. He was also one of the first social critics to benefit from and foster the newly energized social and political consciousness of this period. Based in part on interviews with Packard, Daniel Horowitz's intellectual biography focuses on the period during which Packard left magazine writing to author his most famous works of social criticism. Horowitz traces the influence of Packard's education and early years in rural Pennsylvania, providing a deeper understanding of his thought and his later books. Packard's life, Horowitz contends, illuminates the dilemmas of a freelance social critic without inherited wealth or academic affiliation. His career also expands our understanding of how one era shaped the next, underscoring how the adversarial 1960s drew on the mass culture of the previous decade. Originally published in 1994. A UNC Press Enduring Edition -- UNC Press Enduring Editions use the latest in digital technology to make available again books from our distinguished backlist that were previously out of print. These editions are published unaltered from the original, and are presented in affordable paperback formats, bringing readers both historical and cultural value.

Download or read book American Social Classes in the 1950s written by Vance Packard and published by Bedford/St. Martin's. This book was released on 1995-01-15 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: This abridged edition of Vance Packard's 1959 The Status Seekers presents a picture of American society in the late 1950s that allows students to develop a more accurate and complex understanding of an often-caricatured era. Daniel Horowitz's introduction provides historical context, an assssment of the book's impact, and a discussion of its critical reception.

Download or read book The Waste Makers written by Vance Packard and published by Ig Publishing. This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A pioneering work from the 1960s about how the rapid growth of disposable consumer goods degraded the environmental, financial and spiritual character of western society. It exposed the increasing commercialisation of American life, when people bought things they didn't need or want. It also highlighted the concept of planned obsolescence, the 'death date' built into products. This prescient study predicted the rise of consumer culture and features an introduction by bestselling author Bill McKibben.