Selling and Sales Management

Selling and Sales Management
Author :
Publisher : Pearson Education India
Total Pages : 552
Release :
ISBN-10 : 8131725863
ISBN-13 : 9788131725863
Rating : 4/5 (63 Downloads)

Book Synopsis Selling and Sales Management by : David Jobber

Download or read book Selling and Sales Management written by David Jobber and published by Pearson Education India. This book was released on 2008-09 with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Selling and Sales Management

Selling and Sales Management
Author :
Publisher : Sage Publications Limited
Total Pages : 552
Release :
ISBN-10 : 1529712580
ISBN-13 : 9781529712582
Rating : 4/5 (80 Downloads)

Book Synopsis Selling and Sales Management by : Lisa Spiller

Download or read book Selling and Sales Management written by Lisa Spiller and published by Sage Publications Limited. This book was released on 2021-11-13 with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt: A step-by-step "how-to" guide to selling in the contemporary world with a focus on storytelling to enhance relationship building and help drive sales; alongside skills development for sales management and today's role for sales data analytics.

Marketing Management

Marketing Management
Author :
Publisher : Springer Nature
Total Pages : 901
Release :
ISBN-10 : 9783030669164
ISBN-13 : 3030669165
Rating : 4/5 (64 Downloads)

Book Synopsis Marketing Management by : Michael R. Czinkota

Download or read book Marketing Management written by Michael R. Czinkota and published by Springer Nature. This book was released on 2021-08-24 with total page 901 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook provides students with comprehensive insights on the classical and contemporary marketing theories and their practical implications. A fourth, revised edition of Marketing Management, the text features new classical and contemporary cases, new interdisciplinary and cross-functional implications of business management theories, contemporary marketing management principles and. futuristic application of marketing management theories and concepts. The core and complex issues are presented in a simplified manner providing students with a stimulating learning experience that enables critical thinking, understanding and future application. Each chapter features a chapter summary, key terms, review and discussion questions and a practice quiz. Throughout the text there are also specific teaching features to provide students and instructors with an enhanced pedagogical experience. These features include: The Manager’s Corner: These sections provide real-world examples that instructors may highlight to exemplify theory or as mini-cases for discussion. Marketing in Action: These sections ask students to apply concepts and theories to actual business situations. Web Exercises: These mini sections provide students with real world issues and suggest websites for more information. In addition, the authors provide ancillary lecture notes and Solution/Instructors manual online to aid instructors in their teaching activities.

Sales Management That Works

Sales Management That Works
Author :
Publisher : Harvard Business Press
Total Pages : 249
Release :
ISBN-10 : 9781633698772
ISBN-13 : 1633698777
Rating : 4/5 (72 Downloads)

Book Synopsis Sales Management That Works by : Frank V. Cespedes

Download or read book Sales Management That Works written by Frank V. Cespedes and published by Harvard Business Press. This book was released on 2021-02-23 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Named to the longlist for the 2021 Outstanding Works of Literature (OWL) Award in the Sales & Marketing category In this smart, practical, and research-based guide, Harvard Business School professor Frank Cespedes offers essential sales strategies for a world that never stops changing. The rise of e-commerce. Big data. AI. Given these trends (and many others), there's no doubt that sales is changing. But much of the current conventional wisdom is misleading and not supported by empirical data. If you as a manager fail to separate fact from hype, you will make decisions based on faulty assumptions and, in a competitive market, eventually fall behind those with a keener grasp of the current selling environment. In this no-nonsense book, sales expert and Harvard Business School professor Frank Cespedes provides sales managers and executives with the tools they need to separate the signal from the noise. These include how to: Hire and deploy the right talent Pay and incentivize your sales force Improve ROI from your training programs Create a comprehensive sales model Set and test the right prices Build and manage a multichannel approach Brimming with fascinating examples, insightful research, and helpful diagnostics, Sales Management That Works will help sales managers build a great sales team, create an optimal strategy, and steer clear of hype and fads. Salespeople will be better equipped to respond to changes, executives will be able to track and accelerate ROI, and readers will understand why improving selling is a social as well as an economic responsibility of business.

Sales Success (The Brian Tracy Success Library)

Sales Success (The Brian Tracy Success Library)
Author :
Publisher : AMACOM
Total Pages : 151
Release :
ISBN-10 : 9780814449202
ISBN-13 : 0814449204
Rating : 4/5 (02 Downloads)

Book Synopsis Sales Success (The Brian Tracy Success Library) by : Brian Tracy

Download or read book Sales Success (The Brian Tracy Success Library) written by Brian Tracy and published by AMACOM. This book was released on 2015-01-07 with total page 151 pages. Available in PDF, EPUB and Kindle. Book excerpt: The performance difference between the top salespeople in the world and the rest is smaller than you may think. Learn where you can elevate your game today and reach unprecedented new heights. Did you know that the 80/20 rule applies to the world of sales too? Eighty percent of all sales are made by only twenty percent of salespeople. How are they raking in so much money though, and how can others join them? Sales trainer extraordinaire Brian Tracy has spent years studying the world’s best salespeople and their methods to discover that the difference between the top 20 and the bottom 80 boils down to only a handful of critical areas in which the top professionals perform better than their peers. In this compact and convenient guide, Tracy shares 21 tried-and-true techniques that can help any salesperson gain that winning edge. In Sales Success, you will learn how to: Set and achieve clear goals Develop a sense of urgency and make every minute count Know your products inside and out Analyze your competition Find and quickly qualify prospects Understand the three keys to persuasion Overcome the six major objections, and much more! Packed with proven strategies and priceless insights, Sales Success will get you planted firmly on the path to success, making more money than you thought possible and greater career satisfaction than you ever believed you would find.

Exchange Behavior in Selling and Sales Management

Exchange Behavior in Selling and Sales Management
Author :
Publisher : Routledge
Total Pages : 242
Release :
ISBN-10 : 9780750685900
ISBN-13 : 0750685905
Rating : 4/5 (00 Downloads)

Book Synopsis Exchange Behavior in Selling and Sales Management by : Peng Sheng

Download or read book Exchange Behavior in Selling and Sales Management written by Peng Sheng and published by Routledge. This book was released on 2008 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: The eight building blocks of value-integrated selling are logically integrated by a series of bonds that make use of relevant theoretical knowledge about buyers' tendencies, psychographics, and behaviors. The framework also allows the sales staff to define a complete roadmap for selling and sales management.

Sales Management

Sales Management
Author :
Publisher : Bloomsbury Publishing
Total Pages : 328
Release :
ISBN-10 : 9781137355126
ISBN-13 : 1137355123
Rating : 4/5 (26 Downloads)

Book Synopsis Sales Management by : Bill Donaldson

Download or read book Sales Management written by Bill Donaldson and published by Bloomsbury Publishing. This book was released on 2017-09-16 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a core textbook that provides a practical and comprehensive introduction to selling and sales management. Packed full of insightful real-world case studies, the fourth edition of this highly successful text has been fully updated and revised throughout to provide a truly contemporary overview of the discipline. This textbook offers a unique blend of academic rigour and practical focus based on the authors' invaluable combination of industry experience, expertise in sales consultancy and years of teaching and research in sales. Accessibly divided into three parts-'Strategy', 'Process' and 'Practice'-it presents a wide range of topics such as ethical issues in sales, key account management, international sales, recruitment, and compensation and rewards. Sales Management is the definitive text for undergraduate, postgraduate and MBA students of selling and sales management. New to this Edition: - New chapters on Defining and Implementing Sales Strategies and Key Account Management - New case studies, vignettes, questions for reflection and statistics added throughout the text - An increased emphasis on the practical approaches to professional selling - Insightful interviews with sales professionals sharing their experience and insights at the end of some chapters