One Click

Download or read book One Click written by Richard L. Brandt and published by Penguin. This book was released on 2011-10-27 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: Amazon's business model is deceptively simple: Make online shopping so easy and convenient that customers won't think twice. It can almost be summed up by the button on every page: "Buy now with one click." Why has Amazon been so successful? Much of it has to do with Jeff Bezos, the CEO and founder, whose unique combination of character traits and business strategy have driven Amazon to the top of the online retail world. Richard Brandt charts Bezos's rise from computer nerd to world- changing entrepreneur. His success can be credited to his forward-looking insights and ruthless business sense. Brandt explains: Why Bezos decided to allow negative product reviews, correctly guessing that the earned trust would outweigh possible lost sales. Why Amazon zealously guards some patents yet freely shares others. Why Bezos called becoming profitable the "dumbest" thing they could do in 1997. How Amazon.com became one of the only dotcoms to survive the bust of the early 2000s. Where the company is headed next. Through interviews with Amazon employees, competitors, and observers, Brandt has deciphered how Bezos makes decisions. The story of Amazon's ongoing evolution is a case study in how to reinvent an entire industry, and one that anyone in business today ignores at their peril.

Download or read book The Click Moment written by Frans Johansson and published by Penguin. This book was released on 2012-08-30 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the story of every great company and career, there is one defining moment when luck and skill collide. This book is about making that moment happen. According to Frans Johansson’s research, successful people and organizations show a common theme. A lucky moment occurs and they take advantage of it to change their fate. Consider how Diane von Furstenberg saw Julie Nixon Eisenhower on TV wearing a matching skirt and top, and created the timeless, elegant wrap-dress. That was a “click moment” of unexpected opportunity. Johansson uses stories from throughout history to illustrate the specific actions we can take to create more click moments, place lots of high-potential bets, open ourselves up to chance encounters, and harness the complex forces of success that follow.

Download or read book ONE CLICK. written by ANDREA. MARA and published by . This book was released on 2019 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Fulfillment written by Alec MacGillis and published by Farrar, Straus and Giroux. This book was released on 2021-03-16 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: A New York Times Book Review Editors' Choice "A grounded and expansive examination of the American economic divide . . . It takes a skillful journalist to weave data and anecdotes together so effectively." —Carolyn Kellogg, Los Angeles Times An award-winning journalist investigates Amazon’s impact on the wealth and poverty of towns and cities across the United States. In 1937, the famed writer and activist Upton Sinclair published a novel bearing the subtitle A Story of Ford-America. He blasted the callousness of a company worth “a billion dollars” that underpaid its workers while forcing them to engage in repetitive and sometimes dangerous assembly line labor. Eighty-three years later, the market capitalization of Amazon.com has exceeded one trillion dollars, while the value of the Ford Motor Company hovers around thirty billion. We have, it seems, entered the age of one-click America—and as the coronavirus makes Americans more dependent on online shopping, its sway will only intensify. Alec MacGillis’s Fulfillment is not another inside account or exposé of our most conspicuously dominant company. Rather, it is a literary investigation of the America that falls within that company’s growing shadow. As MacGillis shows, Amazon’s sprawling network of delivery hubs, data centers, and corporate campuses epitomizes a land where winner and loser cities and regions are drifting steadily apart, the civic fabric is unraveling, and work has become increasingly rudimentary and isolated. Ranging across the country, MacGillis tells the stories of those who’ve thrived and struggled to thrive in this rapidly changing environment. In Seattle, high-paid workers in new office towers displace a historic black neighborhood. In suburban Virginia, homeowners try to protect their neighborhood from the environmental impact of a new data center. Meanwhile, in El Paso, small office supply firms seek to weather Amazon’s takeover of government procurement, and in Baltimore a warehouse supplants a fabled steel plant. Fulfillment also shows how Amazon has become a force in Washington, D.C., ushering readers through a revolving door for lobbyists and government contractors and into CEO Jeff Bezos’s lavish Kalorama mansion. With empathy and breadth, MacGillis demonstrates the hidden human costs of the other inequality—not the growing gap between rich and poor, but the gap between the country’s winning and losing regions. The result is an intimate account of contemporary capitalism: its drive to innovate, its dark, pitiless magic, its remaking of America with every click.

Download or read book Click written by Kayla Miller and published by Clarion Books. This book was released on 2019 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: "When a school variety show leaves Olive stranded without an act to join, she wonders why all of her friends have already formed their own groups without her."--Publisher's description.

Download or read book Click Here to Kill Everybody: Security and Survival in a Hyper-connected World written by Bruce Schneier and published by W. W. Norton & Company. This book was released on 2018-09-04 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Sober, lucid and often wise." —Nature The Internet is powerful, but it is not safe. As "smart" devices proliferate the risks will get worse, unless we act now. From driverless cars to smart thermostats, from autonomous stock-trading systems to drones equipped with their own behavioral algorithms, the Internet now has direct effects on the physical world. Forget data theft: cutting-edge digital attackers can now literally crash your car, pacemaker, and home security system, as well as everyone else’s. In Click Here to Kill Everybody, best-selling author Bruce Schneier explores the risks and security implications of our new, hyper-connected era, and lays out common-sense policies that will allow us to enjoy the benefits of this omnipotent age without falling prey to the consequences of its insecurity.

Download or read book The Complete OPOS Cookbook written by B Ramakrishnan and published by Harper Collins. This book was released on 2021-01-21 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: Butter chicken in under 6 minutes!Mutton biryani in 12 minutes!Aviyal in 5 minutes! The One Pot One Shot (OPOS) cooking technique is causing a revolution in the kitchen and has garnered a cult following of its own across the globe. OPOS simplifies cooking by deconstructing recipes, doesn't require any fancy equipment or massive prep and is both quick and healthy. Ingredients are layered in a pressure cooker, and the food cooks in its own juices at the highest possible heat in the shortest possible time. The Complete OPOS Cookbook, by culinary pioneer and OPOS inventor B. Ramakrishnan, features entire meal plans spanning regional and international cuisines and includes his bestselling recipes along with new ones.