Insidious Competition

Download or read book Insidious Competition written by Richard Telofski and published by iUniverse. This book was released on 2010-06-17 with total page 399 pages. Available in PDF, EPUB and Kindle. Book excerpt: The battle for the meaning of your corporate image is on and Richard Telofski explains how you can fight back in todays online world. The battle is being waged in social media by ordinary and not-so-ordinary competition that subtly and insidiously competes for your companys reputation. Discover this new Insidious Competition, what they do, how they do it, and why they mangle the meaning of your company in the twenty-first century global town square. Learn what you can do about it. Recognize the Different Types of Insidious Competitors within Social Media. Learn about the Tools Each Type of Corporate Image Competitor Wields. Know the Attack Types They Use on YOUR Corporate Image. Understand That for Insidious Competitors Its Not about Truth and Reality. See How Digital Crowd Behavior Can Redefine Your Corporate Image. Explore Counter Strategies and Tactics. The new digital media battle will not be against hackers. It will be in the insidious struggle for meaning. Your company is under an inexorable attack in the new business and social world of the twenty-first century. That attack wont stop. Learn how to preserve your companys image, and, along with it, your job and your childrens future.

Download or read book Living on a Meme written by Richard Telofski and published by iUniverse. This book was released on 2012 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Living on a Meme - How Anti-Corporate Activists Bend the Truth, and You, to Get What They Want is about the NGOs and activist groups that engage corporations adversarially and how they use "meme" to further their anti-corporate agendas. What's meme? Say the word as meeeeeem. The dictionary says that a meme is an idea that spreads from one person to another. And thanks to today's Internet, memes get started, spread, and believed in a flash, whether they are true or not, making them formidable tools for groups that damage company reputations. Here in his fifth book, author Richard Telofski takes an in-depth look at anti-corporate NGOs and activist groups that use memes cleverly to "compete" with the image of the companies they target. These groups unabashedly use unchallenged memes to bribe people to their side of their anti-corporate argument. Bribe? Yes. By leveraging a meme, these groups bribe people with something, a way to feel better about themselves, often with scant or no support of the meme. Through their "meme-mangling," adversarial NGOs and activists can impose undeserved damage on corporate reputations, costing market share, revenue, and jobs, maybe one of them yours. These organizations are truly competitors, not only to the individual corporations that they target, but also to the economic system in general. Living on a Meme is compiled from a selection of articles published on Richard's Web site, Telofski.com, between August 1, 2009 through August 3, 2010. But, many of these writings are more essay than article. Within the essays in this book, you'll find insights, theories, as well as specific facts and analysis on how certain NGOs and activist groups operate online and offline to sap companies of their vital reputation. By reading this book, you'll discover how these "irregular" competitors make use of existing cultural memes, true or not, and how they contribute to those memes, strengthening them and contributing to the degradation of a company's image. Don't worry. This book isn't just a repackaging of blog postings. You're going to get more than that. At the end of each chapter you will find bonus "Take-Aways." Those Take-Aways are critical analyses of the essays in the chapter, pointing out for you how what was just discussed relates to an NGO's or activist's reliance of living on a meme or their hope that YOU are living on THEIR meme for them. You'll also find in this book 23 exclusive essays that appear only in this book. So, start your journey now into the understanding of how anti-corporate NGOs and activists bend the truth, and the beliefs of people, to get what they want.

Download or read book Unfair Competition from the Public Sector and Government Supported Entities, Non-profits written by United States. Congress. House. Committee on Small Business. Subcommittee on Procurement, Taxation, and Tourism and published by . This book was released on 1995 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Public Regulation of Competitive Practices written by National Industrial Conference Board and published by New York : National Industrial Conference Board, Incorporated. This book was released on 1925 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Public Regulation of Competitive Practices written by and published by . This book was released on 1925 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Syllabus Series written by University of California (System) and published by . This book was released on 1920 with total page 578 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book In Pursuit of an Entrepreneurial Culture written by Raushan Gross and published by AuthorHouse. This book was released on 2022-08-03 with total page 109 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book describes several vital principles of what constitutes an entrepreneurial culture. The most important principle of an entrepreneurial culture is that entrepreneurship is for everyone, and people can assume the economic function of the entrepreneur easier than ever before in human history. Further, the market institutions allow everyone to participate in the marketplace. Human interaction and cooperation are the essences of entrepreneurship carried out in the marketplace. This book casts light on the most critical fact: entrepreneurship is for the few, the wealthy, or the lucky. This book debunks those narratives by explaining that entrepreneurship can be for anybody—for real people in the real world. Entrepreneurship is the cornerstone for the making of any society; it is within human nature to cooperate and do good through the marketplace mechanisms. An entrepreneurial culture grows out of the act of human cooperation.