Going Big By Getting Small

Download or read book Going Big by Getting Small written by Brian S. Petit and published by Outskirts Press. This book was released on 2013-08 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: Going Big by Getting Small examines how the United States Special Operations Forces apply operational art, the link between tactics and strategy, in the non-wartime, steady-state environments called Phase Zero. With revised and innovative operational art constructs, US Special Operations offer scalable and differentiated strategic options for US foreign policy goals. This book analyzes light footprint special operations approaches in Yemen, Indonesia, Thailand, and Colombia. When a large military presence may be inappropriate or counterproductive, Colonel Brian Petit makes the case for fresh thinking on Phase Zero operational art as applied by small, highly skilled, joint-force teams coupled with interagency partners. The past decade (2002-2012) of operations focused on large-scale, post-conflict counterinsurgency. Less publicized, but no less important in this same decade, was the emerging application of nuanced campaigns, actions, and activities in Phase Zero. These efforts were led or supported by special operations in countries and regions contested, but not at war. This book fills a gap in the literature of how to adapt the means, method, and logic of US military foreign engagements in a diplomacy-centric world with rapidly shifting power paradigms. Going Big by Getting Small is not a yarn on daring special operations raids nor a call for perpetual war. It is the polar opposite: this book contemplates the use of discreet engagements to sustain an advantageous peace, mitigate conflict, and prevent crises.

Download or read book Apartment Therapy's Big Book of Small, Cool Spaces written by Maxwell Ryan and published by Potter Style. This book was released on 2011-11-08 with total page 888 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you inhabit a studio or a sprawling house with one challenging space, Maxwell Gillingham-Ryan, co-founder of the most popular interior design website, Apartment Therapy, will help you transform tiny into totally fabulous. According to Maxwell, size constraints can actually unlock your design creativity and allow you to focus on what’s essential. In this vibrant book, he shares forty small, cool spaces that will change your thinking forever. These apartments and houses demonstrate hundreds of inventive solutions for creating more space in your home, and for making it more comfortable. Leading us through entrances, living rooms, kitchens and dining rooms, bedrooms, home offices, and kids’ rooms, Apartment Therapy’s Big Book of Small, Cool Spaces is brimming with ingenious tips and ideas, such as: • Shifting the sense of scale through contrasting colors • Adding airiness by using transparent collections • Utilizing the area under a loft bed for a kitchen and mini-bar • Tucking an office with chic vintage doors into an unused bedroom corner In each dwelling Maxwell points out what makes the layout work and what adds style. Most of the “therapy” involves minor tweaks that can be accomplished on a limited budget, such as dividing a room with sheer curtains, turning a door into a desk, or disguising electrical boxes with art displays. An extensive resource guide, including Maxwell’s favorite websites for buying desks, open storage solutions, and much more, will help you turn even the tiniest residence into a place you are always happy to come home to.

Download or read book Get Scrappy written by Nick Westergaard and published by AMACOM. This book was released on 2016-05-02 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing is changing rapidly, so sometimes it’s hard to keep up. Don’t get frustrated, get scrappy. It’s an exciting time to be in marketing, with an array of equalizing platforms from the Internet to social media to content marketing, that have reset the playing field for businesses large and small. Yet, it's also a challenging time, with much work to do and an ever-changing array of platforms, features, and networks to master--all on tighter budgets than ever before. In Get Scrappy, chief brand strategist Nick Westergaard weaves hacks, tips, and idea starters together to provide a plan of attack for businesses of any size to: Demystify digital marketing in a way that makes sense for your business Do more with less Build a strong brand with something to say Create relevant and engaging content for your social media platforms Spark dialogue with your community of customers Measure what matter The result will be a reliable, repeatable system for building your brand, creating engaging content, and growing your community of customers. Don’t wait for marketing to reinvent itself. Instead, proactively reinvent your company’s marketing to maximize its reach!

Download or read book Negotiating at Work written by Deborah M. Kolb and published by John Wiley & Sons. This book was released on 2015-01-27 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understand the context of negotiations to achieve better results Negotiation has always been at the heart of solving problems at work. Yet today, when people in organizations are asked to do more with less, be responsive 24/7, and manage in rapidly changing environments, negotiation is more essential than ever. What has been missed in much of the literature of the past 30 years is that negotiations in organizations always take place within a context—of organizational culture, of prior negotiations, of power relationships—that dictates which issues are negotiable and by whom. When we negotiate for new opportunities or increased flexibility, we never do it in a vacuum. We challenge the status quo and we build out the path for others to negotiate those issues after us. In this way, negotiating for ourselves at work can create small wins that can grow into something bigger, for ourselves and our organizations. Seen in this way, negotiation becomes a tool for addressing ineffective practices and outdated assumptions, and for creating change. Negotiating at Work offers practical advice for managing your own workplace negotiations: how to get opportunities, promotions, flexibility, buy-in, support, and credit for your work. It does so within the context of organizational dynamics, recognizing that to negotiate with someone who has more power adds a level of complexity. The is true when we negotiate with our superiors, and also true for individuals currently under represented in senior leadership roles, whose managers may not recognize certain issues as barriers or obstacles. Negotiating at Work is rooted in real-life cases of professionals from a wide range of industries and organizations, both national and international. Strategies to get the other person to the table and engage in creative problem solving, even when they are reluctant to do so Tips on how to recognize opportunities to negotiate, bolster your confidence prior to the negotiation, turn 'asks' into a negotiation, and advance negotiations that get "stuck" A rich examination of research on negotiation, conflict management, and gender By using these strategies, you can negotiate successfully for your job and your career; in a larger field, you can also alter organizational practices and policies that impact others.

Download or read book The small BIG written by Steve J. Martin and published by Hachette+ORM. This book was released on 2016-04-12 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: At some point today you will have to influence or persuade someone - your boss, a co-worker, a customer, client, spouse, your kids, or even your friends. What is the smallest change you can make to your request, proposal or situation that will lead to the biggest difference in the outcome? In The small BIG, three heavyweights from the world of persuasion science and practice -- Steve Martin, Noah Goldstein and Robert Cialdini -- describe how, in today's information overloaded and stimulation saturated world, increasingly it is the small changes that you make that lead to the biggest differences. In the last few years more and more research - from fields such as neuroscience, cognitive psychology, social psychology, and behavioral economics - has helped to uncover an even greater understanding of how influence, persuasion and behavior change happens. Increasingly we are learning that it is not information per se that leads people to make decisions, but the context in which that information is presented. Drawing from extensive research in the new science of persuasion, the authors present lots of small changes (over 50 in fact) that can bring about momentous shifts in results. It turns out that anyone can significantly increase his or her ability to influence and persuade others, not by informing or educating people into change but instead by simply making small shifts in approach that link to deeply felt human motivations.

Download or read book Go BIG with Small Groups written by Bill Easum and published by Abingdon Press. This book was released on 2010-09-01 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most churches that begin small groups find that within a couple of years two things happen - the number of small groups has dwindled in size and few if any of them have birthed other small groups. So, the only way most churches keep small groups going is by reinventing them over and over, usually with the same people. The authors of this book know God has much more in store for these churches. Bill Easum and John Atkinson have both led congregations in which small group ministry proved crucial to the church’s growth. Both know the pitfalls that endanger all attempts to center a congregation’s life around small groups. More importantly, they understand how to make small groups growing, self-reproducing centers of Christian discipleship.

Download or read book Starting Small and Making It Big written by Bill Cummings and published by Bill Cummings. This book was released on with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: