Formative Media

Download or read book Formative Media written by Steffen Krüger and published by Taylor & Francis. This book was released on 2024-08-06 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Formative Media presents a psychoanalytic and psychosocial inquiry into the significance of the most widely used digital platforms – including Facebook, Google, YouTube, Twitter (X), and Instagram – and the relational styles that users cultivate and habituate in their interplay with these platforms. Steffen Krüger assesses the formative effects of these platforms, considering who we are and how we are becoming who we are in relation to, as well as mediated through, digital platforms. The book considers Facebook in conversation with the Freudian theory of Eros and the Live/Love drive, then homes in on the primitive forms of orality, attachment, dependence, and symbiosis in relation to YouTube. Krüger then expands the discussion of orality with an inquiry into the notions of mastery, control, and domination that Google unfolds and activates in its search function, considers narcissism in the context of Instagram, and examines hate speech and aggression on Twitter. The book focuses on the most salient, most talked about aspects, features, and activities of commercial, corporate social media culture to inquire into the formational pushes and pulls of these activities in their contexts for our subjectivities and sense of self. Showing in detail how digital media platforms have advanced into central “socialisation agencies,” Formative Media will be of great interest to academics and scholars of psychoanalytic, psychocultural, and psychosocial theory, critical digital media studies, and interactional theory.

Download or read book Formative Research in Social Marketing written by Krzysztof Kubacki and published by Springer. This book was released on 2016-10-07 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book brings together the state of the art and current debates in the field of formative research, and examines many of the innovative methods largely overlooked in the available literature. This book will help social marketing to move beyond surveys and focus groups. The book addresses the needs of social marketing academics and practitioners alike by providing a robust and critical academic discussion of cutting-edge research methods, while demonstrating at the same time how each respective method can help us arrive at a deeper understanding of the issues that social marketing interventions are seeking to remedy. Each chapter includes a scholarly discussion of key formative research methods, a list of relevant internet resources, and three key readings for those interested in extending their understanding of the method. Most chapters also feature a short case study demonstrating how the methods are used.

Download or read book The Struggle for Control of Global Communication written by Jill Hills and published by University of Illinois Press. This book was released on 2010-10-01 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tracing the development of communication markets and the regulation of international communications from the 1840s through World War I, Jill Hills examines the political, technological, and economic forces at work during the formative century of global communication. Hills analyzes power relations within the arena of global communications from the inception of the telegraph through the successive technologies of submarine telegraph cables, ship-to-shore wireless, broadcast radio, shortwave wireless, the telephone, and movies with sound. As she shows, global communication began to overtake transportation as an economic, political, and social force after the inception of the telegraph, which shifted communications from national to international. From that point on, information was a commodity and ownership of the communications infrastructure became valuable as the means of distributing information. The struggle for control of that infrastructure occurred in part because British control of communications hindered the growing economic power of the United States. Hills outlines the technological advancements and regulations that allowed the United States to challenge British hegemony and enter the global communications market. She demonstrates that control of global communication was part of a complex web of relations between and within the government and corporations of Britain and the United States. Detailing the interplay between American federal regulation and economic power, Hills shows how these forces shaped communications technologies and illuminates the contemporary systems of power in global communications.

Download or read book Formative Assessment written by Margaret Heritage and published by Corwin Press. This book was released on 2010-06-14 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical, in-depth guide to implementing formative assessment in your classroom! Formative assessment allows teachers to identify and close gaps in student understanding and move learning forward. This research-based book walks readers through every step of the process and offers illustrative examples across a range of subject areas and grade levels. This book explains how to: Clearly articulate learning progressions, learning goals, and success criteria Select strategies for assessment and provide quality feedback Engage students in self-assessment and self-management Create a classroom environment that values feedback as part of the learning process

Download or read book The Formative 5 written by Francis (Skip) Fennell and published by Corwin Press. This book was released on 2016-12-15 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This highly practical and readable book gets right down into the detail of what good formative assessment looks like in math classrooms, and shows how teachers can make this a part of their regular planning and instruction." —Dylan Wiliam, Emeritus Professor of Educational Assessment, University College Imagine how it would feel to not worry about how to plan, teach, and check for student mathematical understandings and related proficiencies. Imagine if this important process felt like a natural, every day, part of your lesson preparation instead of an extra thing to do. This must-have resource shows the way. NCTM Past President, Francis "Skip" Fennell, and nationally-recognized mathematics educators Beth McCord Kobett and Jonathan (Jon) Wray, offer five of the most impactful, proven assessment techniques—Observations, Interviews, "Show Me," Hinge Questions, and Exit Tasks— you can implement, every day. Tried and tested by teachers just like you, you’ll find that this palette of classroom-based techniques will truly assess learning and inform teaching. Research and classroom practice indicates that formative assessment is poorly understood. This book gives you a concise, research-based, classroom-dedicated plan with lots of tools, activities, classroom vignettes, and student work to guide your daily use of these techniques – The Formative 5. Both within and between lessons, K-8 teachers of mathematics will learn to Think and go beyond assessment of learning, focusing on assessment for learning Directly connect assessment to planning and teaching Engineer effective classroom questioning, discussions, and learning tasks Provide success criteria and feedback that moves students forward Integrate the Standards for Mathematical Practice Activate student self-assessors who take ownership of their learning Includes a book study guide, tools and templates, and a companion website with downloadables and multi-media examples of student discussion in the classroom. The Formative 5 will help you build your mathematics-related formative assessment capacity through daily use of these five key techniques, leading to regularly monitored and improved learning opportunities for your students. Now Available: The On-Your-Feet Guide to The Formative 5

Download or read book Formative Assessment & Standards-Based Grading written by Robert J. Marzano and published by Solution Tree Press. This book was released on 2011-10-27 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn everything you need to know to implement an integrated system of assessment and grading. The author details the specific benefits of formative assessment and explains how to design and interpret three different types of formative assessments, how to track student progress, and how to assign meaningful grades. Detailed examples bring each concept to life, and chapter exercises reinforce the content.

Download or read book After the Digital Divide? written by Lutz Peter Koepnick and published by Camden House. This book was released on 2009 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: New essays providing innovative ways of understanding the altered position of media in Germany and beyond.