Branding Democracy

Download or read book Branding Democracy written by Gerald Sussman and published by Peter Lang. This book was released on 2010 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Branding Democracy: U.S. Regime Change in Post-Soviet Eastern Europe is a study of the uses of systemic propaganda in U.S. foreign policy. Moving beyond traditional understandings of propaganda, Branding Democracy analyzes the expanding and ubiquitous uses of domestic public persuasion under a neoliberal regime and an informational mode of development and its migration to the arena of foreign policy. A highly mobile and flexible corporate-dominated new informational economy is the foundation of intensified Western marketing and promotional culture across spatial and temporal divides, enabling transnational interests to integrate territories previously beyond their reach. U.S. «democracy promotion» and interventions in the Eastern European «color revolutions» in the early twenty-first century serve as studies of neoliberal state interests in action. Branding Democracy will be of interest to students of U.S. and European politics, political economy, foreign policy, political communication, American studies, and culture studies.

Download or read book Design as Democracy written by David de la Pena and published by Island Press. This book was released on 2017-12-07 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: How can we design places that fulfill urgent needs of the community, achieve environmental justice, and inspire long-term stewardship? By bringing community members to the table with designers to collectively create vibrant, important places in cities and neighborhoods. For decades, participatory design practices have helped enliven neighborhoods and promote cultural understanding. Yet, many designers still rely on the same techniques that were developed in the 1950s and 60s. These approaches offer predictability, but hold waning promise for addressing current and future design challenges. Design as Democracy is written to reinvigorate democratic design, providing inspiration, techniques, and case stories for a wide range of contexts. Edited by six leading practitioners and academics in the field of participatory design, with nearly 50 contributors from around the world, it offers fresh insights for creating meaningful dialogue between designers and communities and for transforming places with justice and democracy in mind.

Download or read book Citizen Brand written by Marc Gobe and published by Simon and Schuster. This book was released on 2006-09-02 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leading brand designer Marc Gobé builds on his highly successful Emotional Branding strategy with Citizen Brand, a powerful new concept designed to help companies earn the trust of today's consumers. Gobé argues that corporations need a new vision to survive in the present "emotional economy," challenging them to develop more passionate, human, and socially responsible brand strategies. He shows how to transform Consumers to People, Products to Experiences, Honesty to Trust, Quality to Preference, Identity to Personality, and Service to Relationship.

Download or read book The Brand IDEA written by Nathalie Laidler-Kylander and published by John Wiley & Sons. This book was released on 2013-11-08 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offering a new framework for nonprofit brand management, this book presents the Brand IDEA (Integrity, Democracy, and Affinity). The framework eschews traditional, outdated brand tenets of control and competition largely adopted from the private sector, in favor of a strategic approach centered on the mission and based on a participatory process, shared values, and the development of key partnerships. The results are nonprofit brands that create organizational cohesion and generate trust in order to build capacity and drive social impact. The book explores in detail how nonprofit organizations worldwide are developing and implementing new ways of thinking about and managing their organizational brands.

Download or read book Policy Design for Democracy written by Anne Larason Schneider and published by Lawrence : University Press of Kansas. This book was released on 1997 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A theoretical work on how democracy can be improved when people are disenchanted with government. It summarizes four current approaches to policy theory - pluralism, policy sciences, public choice, and critical theory - and shows how none offer more than a partial view of policy design.

Download or read book Marketing Democracy written by Erin A. Snider and published by Cambridge University Press. This book was released on 2022-03-31 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing on extensive fieldwork in Egypt, Morocco, and Washington DC and recently declassified government documents, this book focuses on the construction and practice of democracy aid in the Middle East, showing how democracy aid can reinforce, rather than challenge authoritarian regimes.

Download or read book Design for Democracy written by Marcia Lausen and published by University of Chicago Press. This book was released on 2008-11-15 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: In November 2000, when the now-infamous "butterfly ballot" confused crucial Florida voters during a hotly contested presidential race, the importance of well-designed ballots to a functioning democracy caught the nation's attention. Recognizing that our entire voting process—from registering to vote to following instructions at the polling place—can be almost as confusing as the Florida ballot, Design for Democracy builds on the lessons of 2000 by presenting innovative steps for redesigning elections in the service of citizens. Handsomely designed itself, this volume showcases adaptable design models that can improve almost every part of the election process by maximizing the clarity and usability of ballots, registration forms, posters and signs, informational brochures and guides, and even administrative materials for poll workers. Design for Democracy also lays out specific guidelines—covering issues of color palette, typography, and image use—that anchor the comprehensive election design system devised by the group of design specialists from whose name the book takes its title. Part of a major AIGA strategic program, this group's prototypes and recommendations have already been used successfully in major Illinois and Oregon elections and, collected here, are likely to spread across the country as more people become aware of the myriad benefits and broad applicability of improved election design. An essential tool for designers and election officials, lawmakers and citizens, Design for Democracy harnesses the power of design to increase voter confidence, promote government transparency, and, perhaps most important, create an informed electorate.