Holistic Retail Design

Holistic Retail Design
Author :
Publisher : Frame Publishers
Total Pages : 402
Release :
ISBN-10 : 9789491727658
ISBN-13 : 9491727656
Rating : 4/5 (58 Downloads)

Book Synopsis Holistic Retail Design by : Prof. Philipp Teufel

Download or read book Holistic Retail Design written by Prof. Philipp Teufel and published by Frame Publishers. This book was released on 2015-09-01 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: Holistic Retail Design sets out a theory that reshapes shopping by introducing strategies in holistic constitution and the improvement of retail experiences. It covers stationary, temporary and digital customer touch-points and intermediates between the consumer, the retail brand and the products being offered. The theory shapes spaces, platforms, events, interfaces, signage and communications, expanding scope whilst introducing retail archetypes linking to customer role models. Features The authors outline a new approach to retail design. Strategy applications are outlined per chapter, with international best practice cases highlighted. Written by leading professors in the field, Prof. Rainer Zimmermann and Prof. Philipp Teufel from the Peter Behrens School of Arts, University of Applied Sciences Düsseldorf. Visually interesting with outstanding graphic design.

Store Design and Visual Merchandising, Second Edition

Store Design and Visual Merchandising, Second Edition
Author :
Publisher : Business Expert Press
Total Pages : 289
Release :
ISBN-10 : 9781631571138
ISBN-13 : 1631571133
Rating : 4/5 (38 Downloads)

Book Synopsis Store Design and Visual Merchandising, Second Edition by : Claus Ebster

Download or read book Store Design and Visual Merchandising, Second Edition written by Claus Ebster and published by Business Expert Press. This book was released on 2015-03-05 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: The creative and science-driven design of the point of sale has become a crucial success factor for both retailers and service businesses. In the newly revised and expanded edition of this book, you will learn some of the shopper marketing secrets from the authors about how you can design your store to increase sales and delight shoppers at the same time. By the time you are through reading, you will have learned how shoppers navigate the store, how they search for products, and how you can make them find the products you want them to see. You will also be able to appeal to shopper emotions through the use of colors, scents, and music, as well as make shopping memorable and fun by creating unique experiences for your shoppers. The focus is on the practical applicability of the concepts discussed, and this accessible book is firmly grounded in consumer and psychological research. At the end of each chapter, you will find several takeaway points. The book concludes with the “Store Design Cookbook,” full of ready-to-serve recipes for your own store design and visual merchandising process.

Handbook of Research on Retailing Techniques for Optimal Consumer Engagement and Experiences

Handbook of Research on Retailing Techniques for Optimal Consumer Engagement and Experiences
Author :
Publisher : IGI Global
Total Pages : 596
Release :
ISBN-10 : 9781799814139
ISBN-13 : 1799814130
Rating : 4/5 (39 Downloads)

Book Synopsis Handbook of Research on Retailing Techniques for Optimal Consumer Engagement and Experiences by : Musso, Fabio

Download or read book Handbook of Research on Retailing Techniques for Optimal Consumer Engagement and Experiences written by Musso, Fabio and published by IGI Global. This book was released on 2019-10-11 with total page 596 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the world of economics and business, engaging with loyal customers while also seeking out new, potential customers is a must. With the recent advancements of social media technology, these operations have increased the need for more developed methods to mesh consumer-business relationships and retention. The Handbook of Research on Retailing Techniques for Optimal Consumer Engagement and Experiences is a thought-provoking reference source that provides vital insight into the application of present-day customer relationship management within the retail industry. While highlighting topics such as digital communication, e-retailing, and social media marketing, this publication explores in-depth merchandiser knowledge as well as the methods behind positive retailer-consumer relationships. This book is ideally designed for managers, executives, CEOs, sales professionals, marketers, advertisers, brand managers, retail experts, academicians, researchers, and students.

Retail Design

Retail Design
Author :
Publisher : Taylor & Francis
Total Pages : 247
Release :
ISBN-10 : 9781317064572
ISBN-13 : 1317064577
Rating : 4/5 (72 Downloads)

Book Synopsis Retail Design by : Ann Petermans

Download or read book Retail Design written by Ann Petermans and published by Taylor & Francis. This book was released on 2016-12-01 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: The late twentieth century saw rapid growth in consumption and the expansion of retailing and services. This was reflected in the number and type of stores and locations, from regional shopping malls and out-of-town superstores to concept and flagship stores. Retail design became an essential part of its success by creating distinctive brands and formats. However, the economic recession in the developed world and competition for consumer goods from the developing world has led to a re-assessment of the growth-led conventions of the retail industry. In addition, the rapid advance of e-commerce and online shopping has created new challenges for physical stores and the communication and distribution of retail brands. The book will provide students, researchers and practitioners a detailed assessment of retail design, taking a distinctive global approach to place design practice and theory in context. Chapters are devoted to key issues in the visual and structural contribution of design to retail brands and format development, and to the role of design in communication. In the course of the book, the authors engage with problems of convergence between retailing and other services and between the physical and virtual worlds, and also changing patterns of use, re-use and ownership of retail spaces and buildings. Retail Design concerns designers and organisations but also defines its broader contribution to society, culture and economy.

Contemporary Retail Design

Contemporary Retail Design
Author :
Publisher : The Crowood Press
Total Pages : 400
Release :
ISBN-10 : 9781785008719
ISBN-13 : 1785008714
Rating : 4/5 (19 Downloads)

Book Synopsis Contemporary Retail Design by : Eddie Miles

Download or read book Contemporary Retail Design written by Eddie Miles and published by The Crowood Press. This book was released on 2021-05-24 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world of retail design operates with a dynamism not often encountered in other commercial sectors. To successfully deliver a retail project, the store planner must possess a good working knowledge of a wide range of disciplines. As well as design, these include matters as diverse as store operations to materials and construction methods. Contemporary Retail Design: A Store Planner's Handbook provides a comprehensive overview of the store planning process and is an essential companion for anyone embarking on a retail design project. Written from the perspective of the designer, it contains practical guidance on every step of the design and construction process including: an introduction to store types and their history; what to consider when planning a store; the practicalities of layout versus the psychological response of the shopper; the range of materials and finishes available and how to use them successfully; what to consider when planning for building services, security and store operations. The book's practical advice is supplemented with case studies showing examples of best practice, and is illustrated with 200 drawings and photographs from a wide variety of stores around the world.

Basics Interior Design 01: Retail Design

Basics Interior Design 01: Retail Design
Author :
Publisher : AVA Publishing
Total Pages : 187
Release :
ISBN-10 : 9782940411221
ISBN-13 : 2940411220
Rating : 4/5 (21 Downloads)

Book Synopsis Basics Interior Design 01: Retail Design by : Lynne Mesher

Download or read book Basics Interior Design 01: Retail Design written by Lynne Mesher and published by AVA Publishing. This book was released on 2010-08-26 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: Retail Design.

High Vibe Home

High Vibe Home
Author :
Publisher : Chronicle Books
Total Pages : 243
Release :
ISBN-10 : 9781797207391
ISBN-13 : 1797207393
Rating : 4/5 (91 Downloads)

Book Synopsis High Vibe Home by : Kirsten Yadouga

Download or read book High Vibe Home written by Kirsten Yadouga and published by Chronicle Books. This book was released on 2021-08-24 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: From an interior designer and modern feng shui expert, High Vibe Home is a luxe handbook for creating restorative spaces that feel as good as they look. Create a home that feels as good as it looks. From an interior designer and energy practitioner, High Vibe Home teaches readers how to design harmonious spaces that invite free-flowing, positive energy into their homes and lives. By decluttering and cleaning, arranging furniture, decorating with crystals or houseplants, incorporating new colors, textures, and more, anyone, on any budget, can design a home with high vibes. The book outlines key design principles and energy rules that contribute to a nourishing home, and then, room-by-room, offers achievable ways to put those practices into place. In a luxe package, this handbook is woven through with atmospheric photography, evocative shots of styled decor elements, and helpful diagrams. High Vibe Home is a must-have for design aficionados, wellness enthusiasts, and anyone interested in crystals, feng shui, or energy work. Alongside smudge sticks or a cozy throw, it's a thoughtful gift for a girlfriend's birthday or a housewarming party. ACCESSIBLE PRACTICES: High Vibe Home offers achievable, affordable practices to make spaces feel more Zen. Anyone, on any budget, can make these small adjustments to improve their home and in turn, channel that newfound positive energy into other areas of their life. MORE THAN JUST HOME DECOR: This book is not simply a collection of design tips; it also teaches how to foster specific types of energy in your space—calming, invigorating, healing, etc. These choices can have an outsize impact on not just your mood but also your relationships, career, and health. ON TREND: The wellness trend is still going strong, and holistic interior design is an extension of that. There are sections throughout the book on crystals, chakras, feng shui, and other types of energy work, which will appeal to those interested in these on-trend wellness topics. Perfect for: • Anyone looking for ways to make their home lovelier or more Zen • People interested in energy work, crystals, or feng shui • Shoppers looking for a Mother's Day, hostess, or housewarming gift