The Image And Culture Of Rolex

Download or read book The Book of Rolex written by J. Hoy and published by Acc Art Books. This book was released on 2018-11-20 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: - An exhaustive appraisal of the Rolex watch, including studies of vintage models, current designs and special editions- Learn how to spot fakes using the same clues as the experts- Invaluable to any watch-lover, especially aspiring Rolex collectorsHorological trends flit by faster than ever in today's fast-paced society. But Rolex does not rely on gimmicks; theirs is a more perennial allure, with a reputation built on traditions and hard-earned skill. A company that innovates while paying homage to their roots, every Rolex is the cumulation of centuries of watchmaking expertise. Within this book you will find explanations of the making process, descriptions of the materials involved and expert commentary on what makes each Rolex wristwatch unique. The Book of Rolex demonstrates how each model fits its social milieu, present and past. It also addresses the multitude of fakes on the market, including the so-called 'Frankensteins' - watches made from a mixture of real parts and forgeries, which are notoriously hard to spot - imparting all the skills needed to pick counterfeits out of a line-up. A holistic view of Rolex watches, this book promises to be as timeless as the brand itself. Should you be considering a Rolex, this book will convince you of its worth as an investment.

Download or read book Globalization, Culture, and Branding written by C. Torelli and published by Springer. This book was released on 2013-11-19 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing from novel theoretical insights in social psychology, cultural psychology, and marketing, Globalization, Culture and Branding provides guidelines for imbuing brands with culturally symbolic meanings that can create deep psychological bonds with multi-cultural consumers.

Download or read book Vintage Rolex written by David Silver and published by Rizzoli Publications. This book was released on 2020-10-27 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'A gorgeously indulgent new coffee-table heavyweight.' - Esquire magazine 'An ode, a love letter, and a paean to family tradition while also being a celebration of the longevity of the Rolex brand, this tome is encyclopedic and monumental in its scope.' - New York Journal of Books For more than a century, Rolex has stood apart as the most legendary brand of watch in the world. Ever the record setter--the Daytona, belonging to actor Paul Newman, was auctioned by Phillips in New York in October 2017 for $17.8 million--it comes as no surprise that Rolex is the most collected watch label in the world. Published to celebrate The Vintage Watch Company's 25th anniversary in 2020, the book contains a unique pictorial collection of vintage Rolex watches that have passed through the shop during the past 25 years. From early Rolex pocket watches to the world's first wristwatches, elegant in their simplicity yet revolutionary in their impact, to the very first Submariners, iconic Daytonas, and jewel-encrusted Crown collections, the mesmerizing archive of vintage timepieces charts the extraordinary rise of an extraordinary brand.

Download or read book 100 Superlative Rolex Watches written by John Goldberger and published by Damiani Limited. This book was released on 2008 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: William Kennedy (1814–1890) was an explorer and fur trader. In 1851 he was recommended to Lady Franklin as the commander of her second sponsored expedition in search of her husband, Arctic explorer Sir John Franklin (1786–1847), who had not returned from his 1845 expedition to chart the remaining unexplored section of the Arctic and the Northwest Passage. This volume, first published in 1853, contains Kennedy's account of his 1851 Arctic expedition to rescue Sir John Franklin. Written in the form of a diary, Kennedy describes in detail the hazardous conditions of the Arctic. The crew's experiences including snow blindness, frostbite, scurvy and explorations of land on foot accompanied by Husky dogs are described in detail. Kennedy's use of Inuit survival methods and the type of provisions which were used are also described, providing valuable insights into early nineteenth century methods of Arctic exploration.

Download or read book Watches: A Guide by Hodinkee written by and published by Assouline Publishing. This book was released on 2019-12-01 with total page 6 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over a short ten-year time-span, Hodinkee has positioned itself as the preeminent and most distinguished destination for modern and vintage wristwatch enthusiasts. Exiting a career in finance, Ben Clymer decided to fuse his horological and writing passions in order to start a blog discussing everything from new products to vintage wristwatch auctions. Titling his endeavor after the Czech word hodinky, which means ‘little watch,’ Clymer sought to create a platform that was casual and accessible to all levels of enthusiasts—within a few years The New York Times dubbed him the “High Priest of Horology.”

Download or read book Rolex written by Osvaldo Patrizzi and published by Antique Collector's Club. This book was released on 2015 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The history of Rolex is inextricably linked to its founder Hans Wilsdorf, who took the first steps in the world of Swiss watchmaking as he dreamed about a timepiece that could be worn around the wrist. This experimental research led Rolex to achieve its highest goals in both technological innovation and in the use of the finest materials alone. Its models have been photographed on the wrists of political leaders, sports champions, and film and fashion celebrities, transforming each Rolex into a fully-fledged status symbol, a synonym of elegance and precision. Including essays with a historical and technical slant, in-depth descriptions of the most representative pieces and a brief glossary, the pages in this book sparkle with golden hands, diamond-studded dials and patent-leather watchbands, illustrated in period photographs and macro-detail. The volume ends with a chapter dedicated to the most amazing auctions that saw the sale of the Geneva-based company's vintage watches. AUTHOR: Mara Cappelletti, journalist and consultant for many publications by antiquarians and jewellery historians, she is also a professor of the history of jewellery at the Istituto Superiore di Arte Orafa Galdus. In collaboration with Osvaldo Patrizzi, watch collector and world-class watch expert. SELLING POINTS: * The history, icons, and the record-breaking models of the Geneva-based Rolex watch company * A lavishly illustrated book for the lovers of watches, elegance and precision 150 colour illustrations

Download or read book The Religious Dimensions of Advertising written by T. Sheffield and published by Springer. This book was released on 2006-11-13 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: This groundbreaking work explores media scholar Sut Jhally's thesis that advertising functions as a religion in late capitalism and relates this to critical theological studies. Sheffield argues that advertising is not itself a religion, but that it contains religious dimensions - analogous to Durkheim's description of objects as totems.