Social Semiotics for a Complex World

Social Semiotics for a Complex World
Author :
Publisher : John Wiley & Sons
Total Pages : 256
Release :
ISBN-10 : 9780745696249
ISBN-13 : 0745696244
Rating : 4/5 (49 Downloads)

Book Synopsis Social Semiotics for a Complex World by : Bob Hodge

Download or read book Social Semiotics for a Complex World written by Bob Hodge and published by John Wiley & Sons. This book was released on 2016-11-02 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social semiotics reveals language's social meaning – its structures, processes, conditions and effects – in all social contexts, across all media and modes of discourse. This important new book uses social semiotics as a one-stop shop to analyse language and social meaning, enhancing linguistics with a sociological imagination. Social Semiotics for a Complex World develops ideas, frameworks and strategies for better understanding key problems and issues involving language and social action in today's hyper-complex world driven by globalization and new media. Its semiotic basis incorporates insights from various schools of linguistics (such as cognitive linguistics, critical discourse analysis and sociolinguistics) as well as from sociology, anthropology, philosophy, psychology and literary studies. It employs a multi-modal perspective to follow meaning across all modes of language and media, and a multi-scalar approach that ranges between databases and one-word slogans, the local and global, with examples from English, Chinese and Spanish. Social semiotics analyses twists and turns of meanings big and small in complex contexts. This book uses semiotic principles to build a powerful, flexible analytic toolkit which will be invaluable for students across the humanities and social sciences.

Social Semiotics

Social Semiotics
Author :
Publisher : Cornell University Press
Total Pages : 300
Release :
ISBN-10 : 0801495156
ISBN-13 : 9780801495151
Rating : 4/5 (56 Downloads)

Book Synopsis Social Semiotics by : Robert Ian Vere Hodge

Download or read book Social Semiotics written by Robert Ian Vere Hodge and published by Cornell University Press. This book was released on 1988 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: A textbook in communication and cultural studies. It offers a comprehensive approach to the study of the ways in which meaning is constituted in social life.

Youth Digital Health and Online Platforms

Youth Digital Health and Online Platforms
Author :
Publisher : Taylor & Francis
Total Pages : 193
Release :
ISBN-10 : 9781040296653
ISBN-13 : 1040296653
Rating : 4/5 (53 Downloads)

Book Synopsis Youth Digital Health and Online Platforms by : Martyna Gliniecka

Download or read book Youth Digital Health and Online Platforms written by Martyna Gliniecka and published by Taylor & Francis. This book was released on 2024-12-27 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: Youth Digital Health and Online Platforms focuses on young people’s use of the digital platform Reddit for health. Drawing upon dialogism theory, the book explores how young people produce a youth-led discourse of youth digital health, different from the adult-led framing represented in youth digital health research, policy, and service delivery. Peer-led discussions online remain one of the controversial forms of youth digital health, associated with negative peer influence or casual ‘teenage talk’. This book argues that online peer-led dialogues support young people’s agency in health and that young people can benefit from dealing with health issues with peers. The work is based on the digital ethnography of teenagers’ subreddits on Reddit and utilises a theoretical framework of dialogism, a linguistic-based theory originated by an early 20th-century Russian philosopher, Mikhail Bakhtin. The book introduces the concept of dialogical youth-led youth digital health discourse formed in the peer-led space of Reddit. This youth-led discourse celebrates equality and diversity amongst people, meanings, and opinions. It is constructed around three relational elements: socio-material affordances, creative practices, and a plurality of youth voices. Reddit’s pseudonymous, anti-authoritarian, and egalitarian nature supports the emergence of this youth-led discourse. The book can interest scholars and lecturers in childhood and youth studies, Internet studies, and youth health studies. Professionals such as policymakers, service designers/deliverers, online safety educators, and global youth and health agencies can use evidence-based insights in their work with young people.

Visual and Multimodal Research in Organization and Management Studies

Visual and Multimodal Research in Organization and Management Studies
Author :
Publisher : Routledge
Total Pages : 233
Release :
ISBN-10 : 9781315454993
ISBN-13 : 1315454998
Rating : 4/5 (93 Downloads)

Book Synopsis Visual and Multimodal Research in Organization and Management Studies by : Markus A Höllerer

Download or read book Visual and Multimodal Research in Organization and Management Studies written by Markus A Höllerer and published by Routledge. This book was released on 2019-02-21 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume brings together two hitherto disparate domains of scholarly inquiry: organization and management studies on the one hand, and the study of visual and multimodal communication on the other. Within organization and management studies it has been recognized that organizational reality and communication are becoming increasingly visual, and, more generally, multimodal, whether in digital form or otherwise. Within multimodality studies it has been noted that many forms of contemporary communication are deeply influenced by organizational and managerial communication, as formerly formal and bureaucratic types of communication increasingly adopt promotional language and multimodal document presentation. Visual and Multimodal Research in Organization and Management Studies integrates these two domains of research in a way that will benefit both. In particular, it conceptually and empirically connects recent insights from visual and multimodality studies to ongoing discussions in organization and management theory. Throughout, the book shows how a visual/multimodal lens enriches and extends what we already know about organization, organizations, and practices of organizing, but also how concepts from organization and management studies can be highly productive in further developing insights on visual and multimodal communication. Due to its essentially interdisciplinary objectives, the book will prove inspiring for academics and scholars of management, the sociology of organizations as well as related disciplines such as applied linguistics and visual studies.

Decolonising Governance

Decolonising Governance
Author :
Publisher : Routledge
Total Pages : 300
Release :
ISBN-10 : 9781351213011
ISBN-13 : 1351213016
Rating : 4/5 (11 Downloads)

Book Synopsis Decolonising Governance by : Paul Carter

Download or read book Decolonising Governance written by Paul Carter and published by Routledge. This book was released on 2018-09-19 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Power may be globalized, but Westphalian notions of sovereignty continue to determine political and legal arrangements domestically and internationally: global issues - the legacy of colonialism expressed in continuing human displacement and environmental destruction - are thus treated ‘parochially’ and ineffectually. Not designed for dealing with situations of interdependence, democratic institutions find themselves in crisis. Reform in this case is not simply operational but conceptual: political relationships need to be drawn differently; the cultural illiteracy that prevents the local knowledge invested in places made after their stories needs to be recognised as a major obstacle to decolonising governance. Archipelagic thinking refers to neglected dimensions of the earth’s human geography but also to a geo-politics of relationality, where governance is understood performatively as the continuous establishment of exchange rates. Insisting on the poetic literacy that must inform a decolonising politics, Carter suggests a way out of the incommensurability impasse that dogs assertions of indigenous sovereignty. Discussing bicultural areal management strategies located in south-west Victoria, Maluco (Indonesia) and inter-regionally across the Arafura and Timor Seas, Carter argues for the existence of creative regions constituted archipelagically that can intervene to rewrite the theory and practice of decolonisation. A book of great stylistic elegance and deftness of analysis, Decolonising Governance is an important intervention in the related fields of ecological, ecocritical and environmental humanities. Methodologically innovative in its foregrounding of relationality as the nexus between poetics and politics, it will also be of great interest to scholars in a range of areas, including communicational praxis, land/sea biodiversity design, bicultural resource management, and the constitution of post-Westphalian regional jurisdictions.

Introducing Social Semiotics

Introducing Social Semiotics
Author :
Publisher : Psychology Press
Total Pages : 322
Release :
ISBN-10 : 0415249430
ISBN-13 : 9780415249430
Rating : 4/5 (30 Downloads)

Book Synopsis Introducing Social Semiotics by : Theo Van Leeuwen

Download or read book Introducing Social Semiotics written by Theo Van Leeuwen and published by Psychology Press. This book was released on 2005 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introducing Social Semiotics uses a wide variety of texts including photographs, adverts, magazine pages and film stills to explain how meaning is created through complex semiotic interactions. Practical exercises and examples as wide ranging as furniture arrangements in public places, advertising jingles, photojournalism and the rhythm of a rapper's speech provide readers with the knowledge and skills they need to be able to analyse and also produce successful multimodal texts and designs. The book traces the development of semiotic resources through particular channels such as the history of the Press and advertising; and explores how and why these resources change over time, for reasons such as advancing technology. Featuring a full glossary of terms, exercises, discussion points and suggestions for further reading, Introducing Social Semiotics makes concrete the complexities of meaning making and is essential reading for anyone interested in how communication works.

Critical Global Semiotics

Critical Global Semiotics
Author :
Publisher : Routledge
Total Pages : 239
Release :
ISBN-10 : 9780429663932
ISBN-13 : 0429663935
Rating : 4/5 (32 Downloads)

Book Synopsis Critical Global Semiotics by : Maureen Ellis

Download or read book Critical Global Semiotics written by Maureen Ellis and published by Routledge. This book was released on 2019-10-08 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: Critical Global Semiotics: Understanding Sustainable Transformational Citizenship incorporates powerful unifying frameworks which make explicit a developing global consciousness. It explores transdisciplinary ‘common wealth’ through focus on multimodality, media, and metaphor, testing two universally applicable humanitarian frameworks: critical realism (CR) and systemic functional semiotics (SFS). Every day, global citizens encounter an overwhelming host of genres and sub-genres, emergent semantic triangles, evolving semiotic trinity. Embodying philosophy, incorporating active engagement, this book addresses the political economy and cultural politics of diverse domains. Challenging daily drama and performative dharma, 24 analysts from 13 countries present current issues in Anthropology, Architecture, Dance, Feminism, Film, Health, Law, Management, Medicine, Music, Politics, Pharmaceuticals, Sociology, Sustainability Education, and Urban Development. The book’s integrative, unifying foundations will be of interest to researchers, academics, and post-graduate students in the fields of linguistics, semiotics, and critical realist philosophy, as well as to policy makers, curriculum developers, and civil society.