Making It Sustainable

Download or read book Greener Products written by Al Iannuzzi and published by CRC Press. This book was released on 2016-04-19 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the global demand for natural and organic products continues to grow, making and marketing greener products is becoming an imperative. The old stereotype of green products’ sub-par performance has been shattered as large multinational corporations prove that you can develop and win in the marketplace with a naturals-based product platform. And the pull for sustainably minded products is not limited to consumer marketing—business-to-business marketing of greener products has also increased due to customer demand from all business sectors. The Case for Greener Products Making a compelling business case for why companies must provide greener, more sustainable products, Greener Products: The Making and Marketing of Sustainable Brands shares best practices for the design and marketing of greener products. The book examines ecosystem and regulatory pressures as well as market pressures from customers—consumers, business customers, and government purchasers—who have created a demand on manufacturers to bring more sustainable brands to market. How Are Greener Products Made? Through case studies of green design from companies such as GE (EcomaginationTM), Timberland (Green Index®), Philips, Apple Inc., Seventh Generation, Procter & Gamble, BASF, and others, the author explores initiatives in areas ranging from product design, sustainable sourcing, and packaging to energy efficiency, recycling, and end-of-life management. A contribution from guest author James A. Fava, one of the leading thinkers and practitioners in developing greener products, presents a toolbox of environmental management systems, programs, and tools for the development of greener products. Three Keys to Successful Green Marketing Campaigns Providing the backbone for the author’s analysis of green marketing, a contribution from guest authors Lee Ann Head, Karen Barnes, and Suzanne Shelton of the Shelton Group analyzes market trend data and helps marketers understand their customers and what moves them. The author then looks more closely at drivers for green marketing, outlining three keys for successful green marketing campaigns and using them to evaluate the approaches of several leading companies. He also offers advice on how to avoid "greenwashing," create successful cause-marketing partnerships, and use eco-labels wisely. Throughout the book, the author shares best practices and lessons learned from leaders in the field across various industry sectors. Written by the senior director of product stewardship for Johnson & Johnson, this timely book offers real-world experience, valuable insights, and practical tools for the effective design and marketing of greener products. The Best Days of Green Marketing Are Still Ahead See what Al Iannuzzi has to say about making and marketing greener products in an interview at Greenbiz.com.

Download or read book Green Living written by Green Matters and published by Rock Point Gift & Stationery. This book was released on 2022-04-12 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: Who says living a green lifestyle has to be a chore? Part reference, part lifestyle—with a dash of inspiration—Green Living is full of approachable, accessible, and easily implemented strategies to quickly and easily bring sustainability into all areas of your life and home.

Download or read book Ensuring a Sustainable Future written by Jody Heymann and published by Oxford University Press, USA. This book was released on 2013-11 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited volume outlines the most innovative programs to address environmental challenges and improve the welfare of poor and marginalized populations.

Download or read book Sustainable Values, Sustainable Change written by Bryan G. Norton and published by University of Chicago Press. This book was released on 2015-12-16 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Systematically investigates the philosophical foundations of sustainable development in the context of the history of environmental policy. . . . Compelling.” —Choice Sustainability is a nearly ubiquitous concept today, but can we ever imagine what it would be like for humans to live sustainably on earth? One of the most trafficked terms in the press, on university campuses, and in the corridors of government, sustainability has risen to prominence as a buzzword before the many parties laying claim to it have agreed on how to define it. But the term’s political currency urgently demands that we develop an understanding of this elusive concept. While economists, philosophers, and ecologists argue about what in nature is valuable, and why, in Sustainable Values, Sustainable Change, Bryan Norton offers an action-oriented, pragmatic response to the disconnect between public and academic discourse around sustainability. Looking to the arenas in which decisions are made—and the problems driving these decisions—Norton reveals that the path to sustainability cannot be guided by fixed objectives; sustainability will instead be achieved through experimentation, incremental learning, and adaptive management. Drawing inspiration from Aldo Leopold’s famed metaphor of “thinking like a mountain” for a spatially explicit, pluralistic approach to evaluating environmental change, Norton outlines a new decision-making process guided by deliberation and negotiation across science and philosophy. Looking across scales to today’s global problems, Norton urges us to learn to think like a planet. “An excellent distillation of Norton’s extensive and groundbreaking work.” —Ben Minteer, Arizona State University, author of Refounding Environmental Ethics “Engaging and important.” —Sahotra Sarkar, University of Texas at Austin, author of Environmental Philosophy: From Theory to Practice

Download or read book Making Development More Sustainable written by Mohan Munasinghe and published by . This book was released on 2007 with total page 668 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Sustainable Development in Science Policy-Making written by Anna Schwachula and published by transcript Verlag. This book was released on 2019-09-30 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: New knowledge, created in international cooperation, is essential for global sustainability. Set against this background, this study focuses on German science policy for research cooperation with developing countries and emerging economies in sustainability research. Based on interviews with policy makers and researchers, the book scrutinizes the actors, processes and contents of science policy in Germany. The author argues that science policy mainly aims at German economic benefits and technology development. This, however, negatively influences global sustainability. To counter existing path dependencies, the author provides recommendations for sustainability-oriented scientific practice and science policy.

Download or read book Sustainable Home written by Christine Liu and published by White Lion Publishing. This book was released on 2018-10-04 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sustainable Home is a stylish, inspirational and practical guidebook to maintaining a more environmentally friendly household. Sustainable lifestyle blogger and professional Christine Liu takes you on a tour through the rooms of your home – the living area, kitchen, bedroom and bathroom – offering tips, tricks and 18 step-by-step projects designed to help you lead a more low-impact lifestyle. Whether its by making your own toothpaste, converting to renewable energy sources, reducing your consumption of plastic, growing your own herb garden or upcycling old pieces of furniture, there are numerous ways – both big and small – to make a difference. With environmental issues at the forefront of global politics, the desire to make small changes on an individual level is on the rise; this book will guide anyone hoping to make a difference, but who perhaps don’t know where to begin.