London 2012 Olympic Games The Official Book

Download or read book The Austerity Olympics written by Janie Hampton and published by Quarto Publishing Group USA. This book was released on 2012-01-01 with total page 447 pages. Available in PDF, EPUB and Kindle. Book excerpt: ‘An enthralling account.’ —Independent ‘A fascinating book … researched with an awesome thoroughness.’ —Daily Telegraph ‘Hampton’s excellent book should be compulsory reading for everyone involved in the 2012 London Olympics.’ —Daily Mail Critic’s Choice The budget for the 2012 Olympic village alone is already a billion pounds short. The likelihood of corporate sponsorship recedes with every day of the credit crunch. How on earth are we going to match the opening and closing ceremonies of Beijing, let along top them? Fortunately, London has been through just such hard times before in the run-up to an Olympics, and in 1948 it showed just how to run a fantastic Games on a tiny budget – indeed, make them all the better for it. Janie Hampton’s book about the last time the Olympics came to London is a tale of female competitors sewing their own kit, teams ferried to the Games on red London buses and billeted in Spartan hostels or even army camps, and the main stadium being hastily cleared of greyhound racing to allow the athletics to take place. The total budget was £760,000, great athletes like Emil Zatopek and Fanny Blankers-Koen thrilled the crowds, and at the end a profit was turned! This is a book that becomes more relevant and ironically entertaining every day nearer to 2012.

Download or read book Handbook of the London 2012 Olympic and Paralympic Games written by Vassil Girginov and published by Routledge. This book was released on 2013 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook of the London 2012 Olympic and Paralympic Games is an officially-licensed account of the world's greatest sporting and cultural event. It tells the complete story of the 2012 Games from inception, through the successful bidding process and the planning and preparation phase, to delivery, the post-Games period and legacy. Written by a world-class team of international sport scholars, researchers and writers, the book offers comprehensive analysis of the full social, cultural, political, historical, economic and sporting context of the Games. From the political, commercial and structural complexities of organising an event on such a scale, to the sporting action that holds the attention of the world, this book illuminates every aspect of the 2012 Games, helping us to better understand the vital role that sport and culture play in contemporary global society. The book is divided into two volumes. Volume One: Making the Games, examines the build-up to London 2012, covering key topics such as: the bidding process planning and decision making financing the Games developing the infrastructure engaging national and international governing bodies of sport engaging the UK public engaging a global public developing a legacy programme the Cultural Olympiad. Richly illustrated with the personal accounts of key stakeholders, from sports administrators and politicians to athletes and spectators, and including essential data and evocative visual material, this book is essential reading for anybody with a personal or professional interest in the Olympic and Paralympic Games, global culture or the development of sport.

Download or read book The Official History of the Olympic Games and the IOC written by David Miller and published by Mainstream Publishing. This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: London 2012: The Official History of the Olympic Games and the IOC 1894-2012 is a dramatic account of the history of the world's foremost sporting spectacle. It is the lavishly illustrated story of the re-creation of the Olympic Games by Pierre de Coubertin, of the often controversial fortunes of the governing body, which was formed in 1894, and of the highs and lows of the Olympics themselves since the first Games in 1896. It also tells the stories of the historic competitors--from Spyridon Louis (the inaugural marathon winner) and such heroes as Jim Thorpe, Paavo Nurmi, Sonja Henie, Jesse Owens, Fanny Blankers-Koen, Emil Zatopek, Herb Elliott, Kip Keino, Mark Spitz, Franz Klammer, Sebastian Coe and Carl Lewis through to Hicham El Guerrouj, Michael Phelps and Sun-Yu Jin. Each chapter begins with a personal reminiscence by either a famous champion or a notable IOC figure. Detailed background is provided to the many crises: the Nazi Games of 1936; the massacre at Mexico City in 1968; the terrorist slaughter of Israelis at the 1972 Munich Games; the boycotts; the advent of professionals from 1988; and the Ben Johnson scandal and the ongoing threat of drug abuse. As the sporting world awaits, with eager expectation, the 2012 Games in London, this book gives an unparalleled account of the Olympics story from its beginnings in Athens 1894 to the build-up to the Games in London.

Download or read book London 2012 Olympic and Paralympic Games written by Tom Knight and published by John Wiley & Sons. This book was released on 2012-10-22 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: A limited, leather bound , individually numbered edition of the magnificent official celebration of the London 2012 Olympic and Paralympic Games. A glorious keepsake of the London 2012 Olympic Games and Paralympic Games, full of unforgettable images, powerful quotes and fascinating statistics. It traces the whole incredible story, from early preparation through the creation of the Olympic Park, the Torch Relay and the innovative Cultural Olympiad. It explores both Games in detail, revealing how record–breaking athletes, spectators, volunteers and locals have all made London 2012 their own. Beautifully designed and featuring the Games′ most evocative photography and a foreword by Sebastian Coe KBE, London 2012 Olympic and Paralympic Games: The Commemorative Book captures the magical atmosphere of a once in a lifetime event. Only 2012 have been produced and will only be available for sale until the end of the year.

Download or read book The London Olympics and Urban Development written by Gavin Poynter and published by Routledge. This book was released on 2015-07-24 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: As London sought to use the Olympics to achieve an ambitious programme of urban renewal in the relatively socially deprived East London it attracted global attention and sparked debate. This book provides an in-depth study of the transformation of East London as a result of the 2012 Summer Olympic and Paralympic Games. Government and event organisers use legacies of urban renewal to justify hosting the world’s leading sports mega-event, this book examines and evaluates those legacies. The London Olympics and Urban Development: the mega-event city is composed of new research, conducted by academics and policy makers. It combines case study analysis with conceptual insight into the role of a sports mega-events in transforming the city. It critically assesses the narrative of legacy as a framework for legitimizing urban changes and examines the use of this framework as a means of evaluating the outcomes achieved. This book is about that process of renewal, with a focus on the period following the 2012 Games and the diverse social, political and cultural implications of London’s use of the narrative of legacy.

Download or read book Policing the 2012 London Olympics written by Gary Armstrong and published by Routledge. This book was released on 2016-06-17 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: The summer Olympic Games are renowned for producing the world’s biggest single-city cultural event. While the Olympics and other sport mega-events have received growing levels of academic investigation from a variety of disciplinary approaches, relatively little is known about how such occasions are experienced directly by local host communities and publics. This ethnography examines the everyday policing of the London Borough of Newham in relation to the London 2012 Olympics. It explains how police defined, monitored, prioritized, contained and investigated ‘Olympic-related’ crime, and how ‘Olympic-related’ policing connected to the policing of Newham. The authors examine how the threat of terrorism impacted on the everyday policing of the 2012 Olympics, as well as the exaggeration of other threats to the Games – such as youth gangs – for political reasons. The book also explores local resistance to Olympic policing, and the legacy of the Games with regard to policing, local housing, demographics and social exclusion. Discussing the lessons that can be learned for the future staging of sporting mega-events, this book will appeal to scholars and students with interests in sport, policing, crime and criminology, mega-events, event management, urban studies, global studies and sociology.

Download or read book The Olympic Games Effect written by John A. Davis and published by John Wiley & Sons. This book was released on 2012-01-11 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing at the Olympics, the attraction and the rewards Essential reading in preparation for the 2012 London Olympics, the newly revised and fully updated second edition of The Olympic Games Effect offers fascinating sports marketing and branding insights into the promotion of the Games themselves, and their unique attraction for corporations in particular. The important lessons of past Olympics will be used to show a hundred year-plus tradition based on a several thousand year old testament to the love of sports and competition, revealing how, in recent years, this has evolved into a seductively attractive vehicle for a wide range of audiences, from consumers to corporations. Loaded with historical information on the Olympics, the book traces the history of the Olympics back to 776 BC. This legacy is vital to the ongoing success of the Olympics, and is at the heart of why brands care so much Packed with illustrations that illustrate how the Games have become arguably the world's most successful sports event and the marketing opportunities this has led to Includes relevant business strategies and recommendations to help companies understand how to make more effective sports sponsorship decisions This timely new edition of The Olympic Games Effect shows the value contributed by sponsoring the world's premier sporting event, and explains how, by extension, other global sports events have the potential to generate similarly impressive results for their sponsors.