Humor in Advertising

Humor in Advertising
Author :
Publisher : M.E. Sharpe
Total Pages : 264
Release :
ISBN-10 : 0765636212
ISBN-13 : 9780765636218
Rating : 4/5 (12 Downloads)

Book Synopsis Humor in Advertising by : Charles S. Gulas

Download or read book Humor in Advertising written by Charles S. Gulas and published by M.E. Sharpe. This book was released on 2006 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Humor and Children's Development

Humor and Children's Development
Author :
Publisher : Psychology Press
Total Pages : 302
Release :
ISBN-10 : 0866566813
ISBN-13 : 9780866566810
Rating : 4/5 (13 Downloads)

Book Synopsis Humor and Children's Development by : Paul E. McGhee

Download or read book Humor and Children's Development written by Paul E. McGhee and published by Psychology Press. This book was released on 1989 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here is the first book that is geared toward practical applications of humor with children. Health care professionals, counselors, social workers, students, and parents will find this to be a fascinating, instructive volume that illustrates how to effectively incorporate humor into children's lives to produce enormously positive results. With a strong "how to" focus, this enlightening volume addresses the use of humor in the classroom--to promote learning and to foster higher levels of creative thinking. Experts who are on the cutting edge of humor and its benefits for children examine the importance of humor in fostering social and emotional development and in adapting to stressful situations. And for the scholarly reader, Humor and Children's Development documents the major research trends focusing on humor and its development. This excellent resource--certain to spark further debate and research--offers an unrivaled opportunity to further understand children's behavior and development. Humor and Children's Development was featured in the February 1990 issue of Working Mother magazine in article titled "Let Laughter Ring " by Eva Conrad. The chapter entitled "Humor in Children's Literature" by Janice Alberghene was one of the finalists for the Children's Literature Association's Literary Criticism Award for the best critical article of 1988 on the subject of children's literature.

Creativity and Humor

Creativity and Humor
Author :
Publisher : Academic Press
Total Pages : 266
Release :
ISBN-10 : 9780128138038
ISBN-13 : 0128138033
Rating : 4/5 (38 Downloads)

Book Synopsis Creativity and Humor by :

Download or read book Creativity and Humor written by and published by Academic Press. This book was released on 2018-09-28 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creativity and Humor provides an overview of the intersection of how humor influences creativity and how creativity can affect humor. The book's chapters speak to the wide reach of creativity and humor with different topics, such as play, culture, work, education, therapy, and social justice covered. As creativity and humor are individual traits and abilities that have each been studied in psychology, this book presents the latest information. - Explains how, and why, humor enhances creativity - Explores the thought processes behind producing humor and creativity - Examines how childhood play is the basis for both creativity and humor - Discusses cross-cultural differences in humor and creativity - Reviews creativity and humor in politics, teaching and relationships

The Dynamics of Interactional Humor

The Dynamics of Interactional Humor
Author :
Publisher : John Benjamins Publishing Company
Total Pages : 324
Release :
ISBN-10 : 9789027264626
ISBN-13 : 9027264627
Rating : 4/5 (26 Downloads)

Book Synopsis The Dynamics of Interactional Humor by : Villy Tsakona

Download or read book The Dynamics of Interactional Humor written by Villy Tsakona and published by John Benjamins Publishing Company. This book was released on 2018-01-05 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book deals with the construction of diverse forms of humor in everyday oral, written, and mediatized interactions. It sheds light on the differences and, most importantly, the similarities in the production of interactional humor in face-to-face and various technology-mediated forms of communication, including scripted and non-scripted situations. The chapters analyze humor-related issues in such genres as spontaneous conversations, broadcast dialogues, storytelling, media blogs, bilingual conversations, stand-up comedy, TV documentaries, drama series, family sitcoms, Facebook posts, and internet memes. The individual authors trace how speakers collaboratively circulate, reconstruct, and (re)frame either personal or public accounts of reality, aiming –among other things– to produce and/or reproduce humor. Rather than being “finished” products with a “single” interpretation, humorous texts are thus approached as dynamic communicative events that give rise to diverse interpretations and meanings. The book draws on a variety of up-to-date approaches and methodologies, and will appeal to scholars in discourse analysis, conversation analysis, interactional sociolinguistics, pragmatics, ethnography of communication, and social semiotics.

Humor and Chinese Culture

Humor and Chinese Culture
Author :
Publisher : Routledge
Total Pages : 238
Release :
ISBN-10 : 9781315412436
ISBN-13 : 1315412438
Rating : 4/5 (36 Downloads)

Book Synopsis Humor and Chinese Culture by : Xiaodong Yue

Download or read book Humor and Chinese Culture written by Xiaodong Yue and published by Routledge. This book was released on 2017-07-20 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book addresses psychological studies of humour in Chinese societies. It starts by reviewing how the concept of humour evolves in Chinese history, and how it is perceived by Confucianism, Taoism, and Buddhism respectively. It then compares differences in the Western and the Chinese perceptions of humor and discusses empirical studies that were conducted to examine such differences. It also discusses the cultural origin and empirical evidence of the Chinese ambivalence about humor and presents empirical findings that illustrate its existence. Having done these, it proceeds to discuss psychological studies that examine how humour is related to various demographic, dispositional variables as well as how humour is related to creativity in Chinese societies. It also discusses how humour is related to emotional expressions and mental health in Chinese society as well. It concludes with a discussion on how workplace humor is reflected and developed in Chinese contexts. Taken together, this book attempts to bring together the theoretical propositions, empirical studies, and cultural analyses of humor in Chinese societies.

The Psychology of Humor

The Psychology of Humor
Author :
Publisher : Academic Press
Total Pages : 317
Release :
ISBN-10 : 9781483288543
ISBN-13 : 1483288544
Rating : 4/5 (43 Downloads)

Book Synopsis The Psychology of Humor by : Jeffrey H Goldstein

Download or read book The Psychology of Humor written by Jeffrey H Goldstein and published by Academic Press. This book was released on 2013-10-22 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Psychology of Humor: Theoretical Perspectives and Empirical Issues examines theoretical perspectives and empirical issues concerning the psychology of humor. Theoretical views of humor range from the physiological to the sociological and anthropological. The relations between humor, laughter, and smiling are considered, along with the connection between collative variables and arousal. Comprised of 13 chapters, this book begins with an introduction to the history of thought and major theoretical issues on humor, followed by a description of models of different aspects of humor. The next section deals with empirical issues in which selected research areas are given detailed attention. The relations between humor, laughter, and smiling, on the one hand, and collative variables and arousal, on the other, are analyzed. Subsequent chapters explore the cognitive origins of incongruity humor by comparing fantasy assimilation and reality assimilation; a two-stage model for the appreciation of jokes and cartoons; and the social functions and physiological correlates of humor. The relationship between arousal potential and funniness of jokes is also explored, together with humor judgments as a function of reference groups and identification classes. The final chapter presents an annotated bibliography of published papers on humor in the research literature and an analysis of trends between 1900 and 1971. This monograph will be of interest to psychologists, sociologists, anthropologists, and behavioral scientists.

The Basic Humor Process

The Basic Humor Process
Author :
Publisher : Walter de Gruyter
Total Pages : 273
Release :
ISBN-10 : 9783110806137
ISBN-13 : 3110806134
Rating : 4/5 (37 Downloads)

Book Synopsis The Basic Humor Process by : Robert L. Latta

Download or read book The Basic Humor Process written by Robert L. Latta and published by Walter de Gruyter. This book was released on 2011-09-08 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: