Ecommerce And Beyond

Download or read book Web 2.0 and Beyond written by Tom Funk and published by Bloomsbury Publishing USA. This book was released on 2008-11-30 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Web 2.0 has taken on buzzword status. It's now shorthand for everything that is new, cutting-edge, and gaining momentum online. Web 2.0 can describe particular Web sites; cultural trends like social networking, blogging, or podcasting; or the underlying technology that makes today's coolest Web applications possible. Many Web 2.0 innovations were pioneered by behemoths like Google, Amazon, Apple, YouTube, and MySpace. But even the smallest, leanest companies can take advantage of the new trends, new and open-source programming tools, and new networks. This book presents a wealth of ideas that will enable any business to quickly and affordably deploy Web 2.0 best practices to gain customers and maximize profits. Web 2.0 is more a series of trends than a basket of things: —More and more, power is in the hands of individual users and their networks. —Web content is distributed, sorted, combined, and displayed across the Web in formats and places not anticipated by the content creators. —New technology now makes rich online experiences and complex software applications possible, and at a low cost. —Integration is breaking down walls between PCs and mobile devices. Web 2.0 is a landscape in which users control their online experience and influence the experiences of others. Business success on the Web, therefore, now comes from harnessing the power of social networks, computing networks, media and opinion networks, and advertising networks. Web 2.0 takes advantage of higher bandwidth and lighter-weight programming tools to create rich, engaging online experiences that compete with television and other offline activities. With examples and case studies from real businesses, this book demonstrates what makes a successful Web 2.0 company, regardless of its size or resources. A non-technical guide, it is aimed squarely at the marketer or business manager who wants to understand recent developments in the online world, and to turn them into practical, competitive advantages.

Download or read book Design and Launch an E-Commerce Business in a Week written by Jason R. Rich and published by Entrepreneur Press. This book was released on 2008-06-01 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: Have you fantasized about your own retail store—selling your own specialty items, showcasing unique products or better promoting existing products? Or have you dreamed of working from home, setting your own hours and still making great money? Today’s technology makes it easier than ever to take your retail dreams to the world’s largest marketplace—the Internet. In just days, you can build your own eCommerce website, reach potential customers by the millions, process orders 24/7 and accept payments from all over the world—with no technical background or graphic design skills! • Design a professional eCommerce site using inexpensive, turnkey solutions from established companies like Google, Yahoo! and Go Daddy that require no programming or graphic design knowledge • Create content and online deals that capture shoppers and keep them coming back • Use surefire online tools that work 24/7 to handle payments and accept orders • Drive traffic using Search Engine Optimization and other marketing and advertising techniques • Skillfully handle inventory, order fulfillment, customer service and all other operations The world’s largest marketplace is at your fingertips…take advantage of it!

Download or read book Beyond E-Business written by Paul Grefen and published by Routledge. This book was released on 2015-07-16 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Beyond E-Business: Towards Networked Structures Paul Grefen returns with his tried and tested BOAT framework for e-business, now fully expanded and updated with the very latest overview of digitally connected business; from business models, organization structures and architecture, to information technology. What used to be termed "e-business" is now simply business as usual. Today’s successful organizations are complex; they are part of dynamic business networks built on digital channels, going far beyond traditional e-business. This text provides invaluable insights of modern e-business integrated with networked business, going much further than the usual analysis of traditional e-business texts. Included is coverage of the Big Five—social media, mobile computing, big data, cloud computing, and the internet of things --as well as service-oriented business and technology. This essential text provides a compact roadmap to networked e-business for engineering, information systems or business students as well as professionals in the field.

Download or read book Online Collaborative Translation in China and Beyond written by Chuan Yu and published by Taylor & Francis. This book was released on 2022-11-30 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this original and innovative work, Yu boldly tackles the increasingly influential collaborative translation phenomenon, with special reference to China. She employs the unique perspective of an ethnographer to explore how citizen translators work together as they select, translate, edit and polish translations. Her area of particular interest is the burgeoning yet notably distinctive world of the Chinese internet, where the digital media ecology is with Chinese characteristics. Through her longitudinal digital ethnographic fieldwork in Yeeyan, Cenci and other online translation platforms where the source materials usually come from outside China, Yu draws out lessons for the various actors in the collaborative translation space, focusing on their communities, working practices and identities, for nothing is quite as it seems. She also theorises relationships between the actors, their work and their places of work, offering us a rich and insightful perspective into the often-hidden world of collaborative translation in China. The contribution of Yu’s work also lies in her effort in looking beyond China, providing us with a landscape of collaborative translation in practice, in training, and in theory across geographic contexts. This volume will be of particular interest to scholars and postgraduate students in translation studies and digital media.

Download or read book Design and Launch an Online Gift Business in a Week written by Cheryl Kimball and published by Entrepreneur Press. This book was released on 2009-06-02 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide to designing and launching an online Web design business includes tips from industry experts as well as hundreds of available tools and resources.

Download or read book Beyond Great written by Arindam Bhattacharya and published by PublicAffairs. This book was released on 2020-10-06 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: Great is no longer good enough. Beyond Great delivers a powerful new playbook of 9 core strategies to thrive in a post-COVID world where all the rules of the game are being re-written. Beyond Great answers to two fundamental questions which face business leaders today in a world shaped by daunting and disruptive technological, economic, and social change. First, what is outstanding performance in this new volatile era? Second, how do we build competitive advantage in a world with new and often uncertain rules? Supported by years of research and hands-on consulting practice, this book presents a comprehensive framework for building a high performing, resilient, adaptive, and socially responsible global company. The book begins by taking an incisive look at these disruptive forces transforming globalization, including economic nationalism; the boom in data flows and digital commerce; the rise of China; heightened public concerns about capitalism and the environment; and the emergence of borderless communities of digitally connected consumers. Distilled from the study of hundreds of companies and interviews with dozens of business leaders, the authors have distilled nine core strategies – the new winning playbook of the 21st century. Beyond Great argues that business leaders today must lead with a new kind of openness, flexibility and light-footedness, constantly layering in new strategies and operational norms atop existing ones to allow for "always-on" transformation. Leaders must master a whole new set of rules about what it takes to be "global," becoming shapeshifters adept at handling contradiction, multiplicity, and nuance. This book will show them how.

Download or read book Japan beyond the Kimono written by Jenny Hall and published by Bloomsbury Publishing. This book was released on 2020-02-06 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the ancient city of Kyoto, contemporary artisans and designers are using heritage techniques and traditional clothing aesthetics to reinvent wafuku (Japanese clothing, including kimono) for modern life. Japan Beyond the Kimono explores these shifts, highlighting developments in the Kyoto fashion industry such as its integration of digital weaving and printing techniques and the influence of social media on fashion distribution systems. Through case studies of designers, artisans, and retailers, Jenny Hall provides a comprehensive picture of the reasons behind the production and consumption of these rejuvenated fashion goods. She argues that conceptualisations of Japanese tradition include innovation and change, which is vital to understanding how Japanese cultural heritage is both sustained and evolving. Essential reading for students and scholars of fashion, anthropology, and Japanese studies, Jenny Hall's sensory ethnography is the first of its kind, describing the lived experiences of people in the Kyoto textiles industry, explaining the renewal of traditional techniques and styles, and placing them both within contexts such as transnational 'craftscapes' and fast or slow fashion systems.