Riding the Roller Coaster

Riding the Roller Coaster
Author :
Publisher : Wayne State University Press
Total Pages : 410
Release :
ISBN-10 : 9780814337813
ISBN-13 : 0814337813
Rating : 4/5 (13 Downloads)

Book Synopsis Riding the Roller Coaster by : Charles K. Hyde

Download or read book Riding the Roller Coaster written by Charles K. Hyde and published by Wayne State University Press. This book was released on 2003-02-01 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first comprehensive history of the Chrysler Corporation, this book is intended for readers interested in the history of automobiles and of American business, and for fans and critics of Chrysler’s products. From the Chrysler Six of 1924 to the front-wheel-drive vehicles of the 70s and 80s to the minivan, Chrysler boasts an impressive list of technological "firsts." But even though the company has catered well to a variety of consumers, it has come to the brink of financial ruin more than once in its seventy-five-year history. How Chrysler has achieved monumental success and then managed colossal failure and sharp recovery is explained in Riding the Roller Coaster, a lively, unprecedented look at a major force in the American automobile industry since 1925. Charles Hyde tells the intriguing story behind Chrysler-its products, people, and performance over time-with particular focus on the company's management. He offers a lens through which the reader can view the U.S. auto industry from the perspective of the smallest of the automakers who, along with Ford and General Motors, make up the "Big Three." The book covers Walter P. Chrysler's life and automotive career before 1925, when he founded the Chrysler Corporation, to 1998, when it merged with Daimler-Benz. Chrysler made a late entrance into the industry in 1925 when it emerged from Chalmers and Maxwell, and further grew when it absorbed Dodge Brothers and American Motors Corporation. The author traces this journey, explaining the company's leadership in automotive engineering, its styling successes and failures, its changing management, and its activities from auto racing to defense production to real estate. Throughout, the colorful personalities of its leaders-including Chrysler himself and Lee Iacocca-emerge as strong forces in the company's development, imparting a risk-taking mentality that gave the company its verve.

Popular Mechanics

Popular Mechanics
Author :
Publisher :
Total Pages : 154
Release :
ISBN-10 :
ISBN-13 :
Rating : 4/5 ( Downloads)

Book Synopsis Popular Mechanics by :

Download or read book Popular Mechanics written by and published by . This book was released on 2002-06 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: Popular Mechanics inspires, instructs and influences readers to help them master the modern world. Whether it’s practical DIY home-improvement tips, gadgets and digital technology, information on the newest cars or the latest breakthroughs in science -- PM is the ultimate guide to our high-tech lifestyle.

SUV RVing

SUV RVing
Author :
Publisher :
Total Pages :
Release :
ISBN-10 : 0997746017
ISBN-13 : 9780997746013
Rating : 4/5 (17 Downloads)

Book Synopsis SUV RVing by : Tristan Higbee

Download or read book SUV RVing written by Tristan Higbee and published by . This book was released on 2016-07-03 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Chrysler Mid-size Front Wheel Drive Automotive Repair Manual

Chrysler Mid-size Front Wheel Drive Automotive Repair Manual
Author :
Publisher :
Total Pages : 328
Release :
ISBN-10 : 1850105340
ISBN-13 : 9781850105343
Rating : 4/5 (40 Downloads)

Book Synopsis Chrysler Mid-size Front Wheel Drive Automotive Repair Manual by : Larry Warren

Download or read book Chrysler Mid-size Front Wheel Drive Automotive Repair Manual written by Larry Warren and published by . This book was released on 1990 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Caravan Manual

The Caravan Manual
Author :
Publisher : Haynes Manuals
Total Pages : 0
Release :
ISBN-10 : 1844256782
ISBN-13 : 9781844256785
Rating : 4/5 (82 Downloads)

Book Synopsis The Caravan Manual by : John Wickersham

Download or read book The Caravan Manual written by John Wickersham and published by Haynes Manuals. This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1993 and having sold over 75,000 copies, this fourth edition of the "Caravan Manual" contains completely revised text and many new illustrations. As well as guidance on maintaining older caravans, it includes details about the very latest models. There's new information on caravan weights, the use of public weighbridges, and related legal issues, along with electronic and computerised wiring systems in cars. There are major updates to the chapters on chassis, running gear, body construction, gas and all electrical details. This essential manual describes all the vital maintenance tasks and repair work that keeps a caravan in tip-top condition.

Chrysler

Chrysler
Author :
Publisher :
Total Pages : 206
Release :
ISBN-10 : 1610608712
ISBN-13 : 9781610608718
Rating : 4/5 (12 Downloads)

Book Synopsis Chrysler by : Dennis Adler

Download or read book Chrysler written by Dennis Adler and published by . This book was released on with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years, Chrysler has made waves with a series of dramatic new show cars, exciting production vehicles like the Prowler and Viper, and its mega-merger with German juggernaut Daimler-Benz. It is generally accepted that Chrysler is the most forward-thinking of the Big Three American automakers, yet the company also has a wonderfully compelling past. Just in time to mark Chrysler's 75th anniversary, this beautifully illustrated history takes readers on a journey that spans the company's genesis in the 1920s to present. Marvelous archival black-and-white photography is accompanied by nostalgic period color imagery, print ads, and new color photography of classics. The story includes model from Doge, Plymouth, Imperial, and DeSoto, while sidebars highlight key figures and stunning feats of engineering and styling.

Mopar Minivans

Mopar Minivans
Author :
Publisher :
Total Pages : 78
Release :
ISBN-10 : 1793800316
ISBN-13 : 9781793800312
Rating : 4/5 (16 Downloads)

Book Synopsis Mopar Minivans by : David Zatz

Download or read book Mopar Minivans written by David Zatz and published by . This book was released on 2019-02-04 with total page 78 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the early 1970s, Chrysler started working on a "magic wagon" -- a completely new passenger van that would fit into a normal garage. It was a daring project for a company that was strapped for cash. This book taps the people who created the minivans, with previously unpublished photos of the original clay models. It is not just a story of a vehicle, but of the people who pushed it through the development process, brought it to life, and refreshed it in the face of intense competition. Engineers, planners, and designers started arguing over alternatives ten years before the first van left the factory. This book dives into the reasons behind their decisions, and some of the ways minivans could have been very different; it also covers electric and CNG minivans, engines and transmissions, concept cars, and the assembly plants. The paperback is generously illustrated with full-color design studies and photos of the final product; the Kindle version has fewer photos, but still covers the original clay models and the concepts. "It's incredibly rare when the auto industry creates an entirely new class of vehicle, and rarer still when that innovation is an unqualified success story, but such was the case with Chrysler and the development of the minivan. "In Mopar Minivans, Zatz uses the people who were there to retell in vivid detail the largely forgotten story of how this innovative people mover evolved into a quintessential piece of American family life for two generations. It's a story that showcases not only how the automotive industry can work at its best, but also the ways that the industry's prevalent groupthink mentality can stifle innovation." -- Larry Vellequette, Automotive News "I am amazed how complete you are, having not been on-site in the front trenches during agreements, disagreements, and, yes, even skirmishes, at times." -- Chrysler employee David Zatz founded Chrysler-focused web site allpar.com; he also holds a Ph.D. in social and organizational psychology from Columbia University, and has been a business consultant for 20 years.